Tigerlily Swimwear have launched a stunning new beach umbrella for summer, with a special message for all Australians and an important cause to boot.
The beloved brand has announced that profits from the sales of their new Tigerlily Summer Beach Umbrella will be donated to the cancer charity Love Your Sister, which was created by Australian actor Samuel Johnson and his late sister, Connie Johnson. Tigerlily will be donating 100% of net profits until end of October, having raised over $20,000 to date.
"We have been so moved and inspired by Connie’s journey and the work both she and Sam have done, and continue to do, in the fight to cure cancer with Love Your Sister Village," said Sally Tullet, CEO, Tigerlily Swimwear.
"The decision to contribute was a no brainer for us, and it made perfect sense that we do this via donating the proceeds from the sales of our Tigerlily beach umbrellas, which have the added benefit of providing protection from the sun’s harmful rays.”
"The idea of seeing our Tigerlily umbrellas on beaches around Australia and knowing they are contributing in a small way to support all the work Love Your Sister are doing is very special to us," Tullett concluded.
The Tigerlily Summer Beach Umbrella is available to be shopped online and in stores across Australia right now, and is a wonderful way to support the charity and their tireless efforts.