The pair appeared on stage at Apple HQ in Cupertino, California on Monday to provide the first details about the highly-anticipated project, which already boasts a two-season order.
The series will appear on Apple's brand new streaming service Apple TV+. Apple TV+ will stream original television shows and movies ad-free to users of its 1.4 billion devices worldwide, as well as owners of smart TVs. But while the company will be challenging Netflix and Amazon Prime, Apple is taking a different approach by also offering paid channels from HBO, Starz and Showtime alongside its own content.
“In The Morning Show, we pull back the curtain on the power dynamics between men and women in the high-stakes world of morning news shows. It’s a real insider’s view into the lives of the people who help America wake up every day,” Witherspoon began.
“Through the prism of those under-slept, over-adrenalized people behind and in front of the camera, we take an honest look at the complex relationships between women and men in the workplace and we engage in the conversation people are a little too afraid to have unless they’re behind closed doors,” Aniston added.
Steve Carell then appeared on stage alongside Aniston and Witherspoon. The Office alum played up his “prominent male” character while jokingly mansplaining to Witherspoon and Aniston. Carell described his role (which, according to IMDb, is a man named Mitch Kessler) as “bold and dynamic, with a lot of gravitas, he’s a great listener and relatable and extremely handsome.”
Witherspoon went on to characterise the series as a “high-velocity thrill ride in which we pose questions without easy answers and shine a light on the fault-lines in our society at this very complicated cultural moment."
The release date for The Morning Show is still yet to be announced, and Apple TV+ is yet to announce pricing.
WATCH: First look at Apple streaming service 'Apple TV+'.