Why? Retinol products stimulate collagen production in your skin cells. Collagen is a protein and our skin's building block - naturally designed to nix fine lines and create a smoother, wrinkle-free visage. To put it simply, the more collagen - the younger you look. Retinol is beloved for its ability to encourage cell turnover and formulated to target pigmentation and dark spots - it can even help tackle breakouts and adult acne.
However, retinol is not a one size fits all solution. And finding the right dose for your skin type can be a minefield - inducing so many frown lines that you will be reaching for an eye cream. To avoid the traps, we've rounded up the best retinol creams and serums to incorporate into your skincare routine.
SkinCeuticals Retinol 1.0 ($114.30; at adorebeauty.com.au)
SkinCeuticals Retinol 1.0 contains the highest concentration of pure retinol to address skin discolouration while reducing the appearance of fine lines, breakouts, and blotchy skin. A potent anti-ageing solution, this high-performance formula is backed by science to deliver visible results.
Neutrogena Rapid Wrinkle Repair Regenerating Cream 48 ($48.99; at priceline.com.au)
An ultra-nourishing moisturising cream that boasts a high concentration of Accelerated Retinol SA to regenerate the appearance of deep wrinkles, crow's feet and forehead wrinkles.
The Ordinary Advanced Retinol 2%, ($17.90; at adorebeauty.com.au)
The Ordinary's second retinol offering and one of their best selling products. This lightweight serum is perfect for anyone with sensitive skin as it's formulated with a less abrasive retinoic acid.
Murad Resurgence Retinol Youth Renewal Serum ($138; at adorebeauty.com.au)
Created with breakthrough Retinol Tri-Active Technology this powerful serum contains three types of retinol to tackle ageing.
Drunk Elephant A-Passioni Retinol Cream ($113; at mecca.com.au)
You've probably spied Drunk Elephant's Instagram-friendly offerings on your feed - and for good reason. A-Passioni cutting edge treatment combines 1.0% vegan retinol with nourishing, superfood-rich ingredients to dramatically diminish the appearance of fine lines, deep wrinkles and sun damage.
First Aid Beauty Skin Lab Retinol Serum .25% Pure Concentrate ($91; at sephora.com.au)
A serum for sensitive skin and beginner retinol users that helps smooth and soften the appearance of fine lines and wrinkles
Paula's Choice 1% Retinol Booster ($71; at paulaschoice.com.au)
A lightweight skin booster that is designed with a slow delivery system to be added to your favourite moisturiser or serum.
Medikate Youth Activating Cream ($389; at medik8.com.au)
For the first time, ever retinyl retinoate + retinaldehyde have been combined. This all-in-one night cream is very intense yet boasts dramatic, transformative results.
Elizabeth Arden Retinol Ceramide Capsules - 60 pieces 60 capsules
Elizabeth Arden's genius portion size capsules mean you get the perfect amount of retinol serum for each application. Formulated to visibly reduce lines and wrinkles without drying skin, these are the ultimate entry level retinol skincare product.