Here at InStyle when we think fluid, feminine silhouettes and bespoke floral prints, we think We Are Kindred. The Australian label, founded by sisters Lizzie and Georgie Renkert, has become synonymous with this particular brand of bohemian chic ever since its 2013 debut.
And while the local label's elevated approach to ultra-feminine dressing continues to make waves at home and abroad, in the lead up to their Mercedes-Benz Fashion Week Australia show, Georgie and Lizzie reveal that the We Are Kindred woman is set to toughen up…
What inspired your resort 2019 collection, Nouveau Fleur?
“Our design process always starts with prints—we work out what we are loving and a story is formed from there. For Nouveau Fleur we were really drawn to the Art Nouveau period, which was inspired by nature and florals. The idea of symmetry in prints also really appealed to us.“
How will we see this translated into pieces on the runway?
“Aside from the prints, the inspiration is seen in intricate line work and panelling, and exaggerated hems and necklines”.
What else can we expect?
“Shapes are a little more dramatic this season—expect asymmetry, sheer silk anoraks over timeless swimwear, floor-sweeping gowns and belted party dresses. We are also showing black for the first time—floral of course!”
How are you marrying this darker direction with your already established aesthetic?
“It is very much in line with our established aesthetic as we are incorporating black in a very wearable, feminine manner. We also love the thought of our girl toughening up our florals [like we do] in the office. We all wear We Are Kindred with boots and denim—it’s all part of our vision.”
Do you have a favourite piece from this collection?
“It’s honestly hard to pick a favourite this season! Probably the apricot floral maxi dress with black scalloped lace detailing. It’s a little bit traditional but still so sexy and beautiful.”
What advice would you give to someone who isn’t used to wearing bold motifs, but wants to start?
“A head to toe floral look isn’t for everyone, so we recommend starting with a gorgeous printed blouse paired with a great jean or leather pant.”
What sort of atmosphere will you be creating for your Fashion Week presentation?
“We’re going with a traditional salon feel this season, not a straight up-and-down runway. It will be a beautiful visual and sensory feast!”
Will you have a message for your models ahead of the show?
“We always say our Kindred girl embodies “sexy pretty,” and this is how we want our models to feel and be portrayed in the show. The show is feminine and fun, and a little smile on the runway is necessary! Fashion really shouldn’t be taken too seriously!”