If there's one thing you can't argue with, it's that the Kardashians know how to do business. At 21, Kylie Jenner became the world's youngest self-made billionaire and now sister Kim is a walking billboard to promote her latest KKK Beauty release.
The 38-year-old has just dropped a '90s makeup collection full of deep brown and neutral matte lipsticks and to celebrate, she's going full '90s with her hair, clothing and accessories. The latest? Chunky blonde highlights in her dark brunette hair, something every '90s girl will remember - and likely cringe over. Only a very select few could pull this one off, Christina Aguilera very much included.
Celebrity hairstylist Andrew Fitzsimons took to Instagram to reveal the look, writing, @KKWbeauty Mattes Campaign featuring @KimKardashian deep in a 90’s vibe with honey brunette highlights 🍯"
For the finished campaign video, Kim topped off the look with a choker and matte chocolate brown lipstick.
Are streaks the next big trend to return from the '90s? We sure hope not.
WATCH: Kim Kardashian Just Chopped Off All Her Hair And It Looks Amazing