Playing on the growing concept that shops are the new exhibitions, the pop-up was born to be photographed.
Decked in William Morris style floral motifs drawn by the in-house creative team, shoppers are sure to spend more time getting snap-happy by the store's wallpaper than actually sampling the brand's products.
But with the iconic 'You Look Good' slogan making an appearance, who can blame them?
For those who manage to look up from their phones for one moment, there will be plenty of the label's buzzy items to cop from its famous Milky Jelly Cleanser to holy grail, Boy Brow.
If Glossier's last London venture in November 2017 is anything to go by, expect to form an orderly British queue, as the store welcomed 10,000 visitors in one week alone.
Thankfully, the pop-up is also flogging a limited edition umbrella at the venue so shoppers can tackle the capital's drizzle in style when queuing for their second (fourth, fifth and sixth..) visit.
The Glossier London pop-up store will run from November 20 to February 9.
This article originally appeared on marie claire Australia.