Featuring everything from sweatshirts to logo sunglasses, the capsule is a love story of colour, with primary hues of yellow, red and green dominating the palette of the collection. And with the updated take on Chanel branding — logos all read Chanel Pharrell — every piece literally has the singer’s stamp on it.
But the collection, which is available as of now from select Chanel boutiques, isn’t the only tribute to a fashion icon that the storied French house is making this April. Opening the brand’s Mademoiselle Privé exhibition in Shanghai on April 20, Chanel will for the third time honour the masterminds behind the iconic house. Focusing on both Gabrielle ‘Coco’ Chanel and Karl Lagerfeld’s genius, the exhibition — which previously toured London, Seoul and Hong Kong — takes visitors through an immersive three-step experience, all tapping into different elements of the house.
The first, which honours Gabrielle Chanel and Karl Lagerfeld, particularly focuses on the haute couture business which was reinvented by Lagerfeld during his 36-year tenure at Chanel. The second revolves around Chanel No. 5 and the third around the High Jewellery re-edition of Bijoux de Diamants, a collection designed by Gabrielle Chanel in 1932. Each of the three sections will be shown via a different ‘house’ or address, pictured in a dreamlike state.
Be right back, we’re just booking a trip to Shanghai, stat.