Genius Instagram account 'Dupe That' has taken over the web with it's excellent ability to find 'dupes' of your favourite makeup brands.
The account is dedicated to swiping samples of products including lipsticks, eyeshadows, and highlighters from different, yet similar, brands. They show off how the product looks in natural and unnatural lighting, and provide detailed explanations about the consistency and longevity of the product.
The idea of the account is to show off lower priced items that are actually just as high in quality, while also giving credit to high-end products. The account is also a great way to find a replacement for a discontinued products, or a way to find something similar when you miss out on limited edition makeup collections, like Kylie Jenner's Lip Kit capsules.
The best part about @dupethat? It also offers discount coupons... and we all love a discount on our extensive beauty collections.
See some of their dupes below...