Balayage. What started as just another hair trend has become a fixture in almost every woman’s routine, beloved for its endlessly flattering, effortlessly cool look and the fact that it’s so gloriously low maintenance. But whether yours is creamy blonde or rich caramel, even the best balayage begins to fade at some point. Here’s how to keep your colour looking salon-fresh for as long as possible.
1/ Find a hairstylist who knows your hair
From length to thickness to porosity, everyone’s head of hair is different – and the right hairstylist will be able to identify just what type you have, and how to best approach your colour. “It's important to find the right hairstylist, who not only understands balayage and the technique required but also your hair type and texture, to ensure you get the look you’re after,” says InStyle beauty director Hayley D’Onofrio. “They will also advise you on how often you will need the colour tended to—this is crucial to keep the look fresh.”
2/ Use purple shampoo and conditioner
The easiest way to extend the life of your brand new balayage? Using a purple (also known as violet) shampoo and conditioner. “Purple shampoo helps to keep your blonde bright, and neutralises any unwanted brassy tones,” explains Hayley. “You need this to ensure a seamless transition from the deeper strands throughout your hair, ensuring that your balayage blends beautifully.”
Try the new TONI&GUY Purple Shampoo and Conditioner For Blonde Hair, which is specifically designed to neutralise any yellow hues and brassiness. It’s infused with violet dye to help reduce colour fade and brighten bleached hair with every wash, so you can keep your balayage looking good for as long as possible (and stretch out the time between hair appointments).
3/ Stick to an at-home care routine
In the words of InStyle’s beauty director: “Treat your hair like you do your skin!”. Nourish your hair from root to tip with weekly application of a hydrating mask, and ensure you always spritz on a heat protectant spray before blow-drying to avoid the dullness and brittleness that comes with heat damage.
“At-home care is extremely important—you need to have the right colour care products at home,” stresses Hayley. If your balayaged ends are prone to dryness, apply a leave-in treatment or hair oil before you blow-dry to lock in much-needed moisture and help to prevent split ends, keeping your colour shiny and smooth.